All work

BookMyShow Stream: Buy & rent online movies

From cinemas to your phone, laptop and TV — we designed the online movies experience for millions of BookMyShow users.

Phenomenal first day sales of tenet and wonder woman

2020  |  UX, UI, Strategy

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BookMyShow Buzz: Daily Entertainment Titbits

After more than 10 years, we pivoted parts of the platform from transaction-only to content-hybrid during COVID-19 for additional source of revenue via ads.

Time on app by 300%, stickiness from 2% to 4%

2020  |  Mobile, UX, Strategy

Case study coming soonSee it live

BookMyShow Ratings & Reviews

Rethought & redesigned the Ratings & Reviews core platform - conducted research, added new touch-points, introduced hashtags as a way for quick review.

Rating:Review by 300%, Time on task reduced 83%

2019  |  Mobile, UX, Strategy

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Optimizing Rewards at BookMyShow

Lots of usability testing and war-room experiments. Ran A/B experiments & optimised the existing platform.

CTR from 25% to 76%, Retention ++

2019  |  Strategy

Case study coming soon

Rethinking the BookMyShow Confirmation Screen

Part of hiring test. Re-designing the confirmation screen of India's biggest movie ticket booking platform

2019  |  Visual Design, Mockups, Strategy

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Re-designing starclinch.com

Redesign of India's biggest Artist & Entertainer booking platform.

New UX strategy & redesigned SEO-friendly website increased traffic and conversions from 40 to 100+ per day. Improved team's efficiency by 2x. Improved TAT by 30%.

2018  |  Product UI/UX Strategy, Automation

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Conversational UI: Does it deliver?

No ‘Hello from the other side’.

Insights from building a conversational lead capture form at StarClinch.

2018  |  UX Strategy, Chatbot

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Hike ft. Jasdev

My resume - structured like the Hike Messenger app.

2017  |  Mobile Visual Design, Mockups

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