jasdev singh picture

I’m Jasdev; full-stack product designer.

Problems: I find them, define them, and solve them.

I specialize in UI/UX design, research, and bridging the gap between designers & developers. Currently doing all of this at BookMyShow.

BookMyShow Buzz - Pivoting to Content

After 10+ years we change from a transaction only app to a hybrid app - with stories and other content forms 

2020  |  Mobile, UX, Strategy

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BookMyShow Ratings & Reviews

Introducing hashtags - the quickest way to express and consume reviews

2019  |  Mobile, UX, Strategy

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Designing a usable rating slider

3/5 is not equal to 60/100

2019  |  Mobile, UX, Strategy

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Optimizing Rewards at BookMyShow

Lots of usability testing and war-room experiments. 

2019  |  Product Strategy

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Rethinking the BookMyShow Confirmation Screen

Re-designing the confirmation screen of India's biggest movie ticket booking platform

2019  |  Visual Design, Mockups, Strategy

Read case studySee it live

Re-designing starclinch.com

Redesign of India's biggest Artist & Entertainer booking platform

2018  |  Product UI/UX Strategy, Automation

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Conversational UI: Does it deliver?

No ‘Hello from the other side’

2018  |  UX Strategy, Chatbot

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Hike ft. Jasdev

My resume mockup - structured like the Hike Messenger app

2017  |  Mobile Visual Design, Mockups

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When I'm not designing

Impossible List

An ever-evolving list of experiences that build up on each other. It helps others as well as yourself, and implores you to take action.

View my list

Being a Toastmaster

Public speaking and leadership experiences from New Delhi, India